A practical and collaborative effort in supporting Indonesian Tech Startups Founders to achieve Product-Market Fit.


Access to IBM Embedded Solutions

Co-Create your product with embedded IBM technology

Free Watsonx
and cloud credits

Attractive Percentage of Revenue Commercial Model

Product-Market Fit

Dedicated Business Analyst and PMF Financial Modelling 

1-on-1 Brainstorming with Expert Coaches

Go-To-Market Workshop

Market Access

Exposure to IBM Clients and Partner ecosystem

Access to IBM Co-Marketing Support


Startup Studio Indonesia adalah sebuah program yang diselenggarakan oleh Kementerian Komunikasi dan Informatika Republik Indonesia untuk memfasilitasi startup digital yang sedang dalam proses mencapai tahap product-market fit dengan traction yang menjanjikan dan memiliki founder yang potensial.

Diinisiasi untuk menjawab masalah sulitnya mendapat sumber daya yang berkualitas dan pengembangan bisnis, Startup Studio Indonesia hadir dalam mengembangkan solusi yang dibutuhkan oleh startup.


Preliminary Interview

Two-stages preliminary interview. 1st interview for introduction and 2nd interview for in-depth assessment.

28 - 29 May 2024

Announcement Top 10

The official announcement of  the 10  startup participants.

10 - 25 June 2024

Founder’s Camp

Opening ceremony and group coaching sessions with industry experts, to discuss practical issues and skills to scale up the company.

1 Jul - 24 Oct 2024

Milestone Day

Startup Studio Indonesia’s main program series ends here. Here, there will be presentation from each startup as well as a Q&A session between the startups and the public attending Milestone Day.

Nov 2024 - Nov 2025
25 Mar - 20 May 2024

Seleksi Dewan Kurator

The 20 chosen startups will perform an elevator pitch to 5 curators which is followed by the selection of the 10 startups set to join SSI X IBM.

3 - 7 June 2024

Diagnosis Session

1-on-1 Meeting with  Startup Studio Indonesia X IBM Team to explore each startups’ pain points, needs, and product development  for curriculum mapping purposes. 

27 - 29 June 2024

Co-Creation & Coaching

Product co-creation session with IBM and 1-on-1 brainstorming session with SSI Advisory Team and Expert Coaches that covers the aspects of product, finance, sales and marketing development.

25 October 2024

Alumni Program

We  keep facilitating our startup participants, even after the main program ends. After the 4-month main program ends, we will continue to monitor and facilitate each alumni for 1 year through bi-monthly sessions.


The startup has had traction for at least 6 months, has gone through the ideation stage and has carried out user validation.

The startup is currently in the Bootstrap, Angel, Pre-seed, Seed, Pre-Series A and Series A funding stage.

Startup shows
potential towards product market fit, seen from
graph of traction active users and retention rate.

Startups demonstrate the ability to scale up and have a path to scalability and profitability.

The startup has become a legal entity.

Startup founders are full time.






Founder's Camp

Rangkaian mentoring atau brainstorming dengan para founder startup berpengalaman serta pelaku industri lainnya, untuk mendiskusikan ilmu praktis yang harus dikuasai para founder untuk mencapai product-market fit sehingga berdampak positif terhadap perkembangan skala usahanya.

1-on-1 Coaching

Sesi privat per-startup untuk mendapatkan sesi konsultasi dan supervisi eksekusi bersama founder startup berpengalaman dan juga para ahli dibidang spesifik dengan fokus utama strategi pengembangan produk yakni: product-market fit, business model, dan market implementation, juga strategi branding/marketing dan user journey, serta pengembangan teknologi.

Ready to #GoTheExtraMiles?

An intensive program organized by the Ministry of Communication and Information of the Republic of Indonesia to empower early-stage startups, focusing on product and team acceleration, marketing strategy validation, assisting technology development and business skills.

© Startup Studio Indonesia 2021

Sebuah program dari: